As we've clearly mentioned before, comic publishers and advertisers had no misconceptions about the aspirations of its main demographic. Nor, for that matter, did they have misconceptions about who their demographic actually was...
The demographic that wants to use shoe inserts to magically grow longer thighs, head, and torso while keeping their feet and lower legs the same size.
...Shoot, sign me up, Liftee company! Let the power of forced perspective whisk me and my dream girl away into happiness! And just wait til I tell her the source of my newfound powers!
Even better, wait til she finds out where I found out about said source!
Amazing Spider Man #60, May 1968.