The top half is that old comic institution of pranks and jokes and novelties for ridiculously cheap. This one definitely resembles those of ads by the Johnson Smith Company, publisher of the "Things you never knew existed" catalog, which I loved as a kid.
The bottom half, of course, is that OTHER comic book mainstay, more ways for the average comic book reader to attract women... by hypnotizing them (so far as to get them to walk like zombies). Unlike the previous hypnosis ad I showcased, this one achieves hypnosis using the Hypno-coin, made famous once again as being a favorite weapon by Bartman.
From Amazing Spider-Man 21, February 1965